Kanye West Lost in the World Video ft. Bon Iver: Official Music Video Premiere

By Shallow Nation on May 6, 2012 - Comments { 0 } - in Music Video

Here is the Kanye West Lost in the World video featuring Bon Iver. The official music video had its premiere in support of the song from the multi-Grammy Award winning hip-hop icon’s fifth studio album “My Beautiful Dark Twisted Fantasy” which was released in late 2010. See the full video and get more details below after the jump.

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Watch full video above; due to strobe lights it carries an epileptic seizure warning.

The track samples Bon Iver’s song ‘Woods’ and the vocals of its founder and frontman Justin Vernon. (Bon Iver achieved a recent rise in notoriety after an appearance on Saturday Night Live.) The video was directed by filmmaker Ruth Hogben and according to AceShowBiz,

“The clip is described as a piece that “breaks the mould of popular rap aesthetics while still celebrating the extraordinary talent that has made West a modern icon.”

Here’s MTV’s analysis of the visually stunning video.

Simply calling the new visuals from Kanye a “music video” might be a disservice, though, so let’s say that ‘Ye teamed up with fashion filmmaker Ruth Hogben to create a new mini movie. The black-and-white clip opens with a warning that “strobe effects are used in this video” — West clearly learned a lesson from the backlash that accompanied his “All of the Lights” video — before “Lost” flashes across the screen in a few different languages and, finally, the song’s title is announced.

Continue at MTV News.

Photo credit: Jason Persse (CC BY-SA 2.0)